Doing a spot of market research and feedback to help support my self initiated Image project- a self initiated Black Swan poster brief. Here, gaining a few opinions about the film, and the lasting visual representations and affects it has upon the audience, to go on to use to work out the most effective means of conveying the visual communication in my designs. The questionnaire was posted out through social networking sites Facebook and Twitter.
The feedback and results, below, summarised, were as follows:
1. HAVE YOU SEEN THE FILM?
YES//13
NO//2
2. HOW OLD ARE YOU?
(Proving that my 18-30 target market is an accurate measure, and fitting to the age certification/restriction of the film [15])
16
18
19
19
19
19
20
20
21
21
22
23
24
26
3. FIRST WORD THAT COMES TO MIND WHEN YOU THINK OF THE FILM?
(To give a little more focus and direction when considering the design outcomes for my poster series- what mood should it have? Should it be illustrative, typographic, photographic, etc?)
Amazing
Ballet
Ballet
Ballet
Ballet
Black
Dark
Dark
Dark
Dark
Dark
Feathers
Hype
Odd
Psychic
4. THE MOST MEMORABLE SCENE
Club scene
Final scene
Final scene
Final scene
Lesbian scene
Masturbation scene
Mirror scene
Mirror scene
Mirror scene
Mirror scene
Mirror scene
Toes cracking
Transformation into Black Swan
Transformation into Black Swan
5. WHAT FOUR COLOURS DO YOU MOST STRONGLY ASSOCIATE WITH THE FILM?
(I felt that the three most obvious were white, black, and red... so I wanted to push it a little further to keep my options open... got some good responses too, which I feel will work well with a bold, minimal aesthetic...pretty sur)
BLACK//14
WHITE//14
RED//12
GREY//6
SILVER//3
BLUE//3
PINK//2
YELLOW//2
GREEN//2
NUDE//1
LILAC//1
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