Design Production for Digital//Silent Movie//Sequence IV Experimentation.

The series of design experimentation and initial idea development in After Effects for Sequence #4 of my five motion graphics outcomes. In my initial storyboard designs, I was inspired by balloons getting carried away on a brisk wind (therefore, increasing in pace as the wind were to "pick up").



INITIAL DEVELOPMENT #1- Still a little unsure what I did wrong in this initial experiment (due to lack of access to workshop tutors to ask and/or software knowledge)- but despite fitting my mask to original composition size, it clearly got cut short, therefore masking areas of the type that should have been seen- and manipulating the visual outcome within the frame.



INITIAL DEVELOPMENT #2- Not timed/sequenced correctly- cutting too short, and leaving the descender of the 'f' still exposed on the frame at the end of the sequence.



INITIAL DEVELOPMENT #3- A little tired with this idea, I went on to try something quite different in order to try and get some inspiration back. My thinking behind this design was balloons floating to the top of a ceiling, and rolling on the top surface (as I had previously considered in early storyboard sessions)- however, it was too static with the grouped characters until mid-point in the frame, and looked too messy at the top. Time for something different.



INITIAL DEVELOPMENT #4- Tried to amend the static issue about with rotating axis points of the characters from the very first key frame as they gradually moved to the top- but again, looked a little too messy and distracting- the 'o' in particular too hectic- deterring away from the "float" visual communication to much more of a "wobble".



FINAL IDEA DEVELOPMENT- Again, tried something completely new again, and was very happy with the results. This time, I took inspiration from balloons being released from a box/bag (see my Design Context blog, where I have posted video source inspiration from YouTube)- with a fast-paced burst at the beginning, and then the characters on their own individual vertical incline of the frame afterwards. Think this works well, and is a good form of visual communication, of course, a lot more could, and will, be done to it throughout the rest of the Design Production for Digital module.