With design partner Charlie receiving his first Graze box, I could now go on to deconstruct the initial package that I had delivered to look more closely at the form and structure, and, ultimately, to be able to go on to use the die in our own designs for the YCN brief final design outcome(s).
Again, more inconsistency when the two boxes were compared- although I believe the intention was (with the text written along the inside panel being different) to be quirky and playful it's done in such a minimal "after thought" way that it is very easily lost and/or misconstrued.
Again- really confused in terms of the style of design used throughout the box- photography, illustration and vector-based type. We aim to make a branded style which is a lot crisper, sharper and snappier- most importantly, with all of the content looking as if it comes from the same box, which, at the moment,
it certainly doesn't.
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