A change of ideas is needed! Unfortunately, Charlie isn't in, which makes it quite difficult for me to move along with design ideas, but hopefully I can just get a move on with making some preliminary designs and hoping that he is happy enough to go along with them.
I now feel that we need to make ONE box... not only for time constraints, but also to most successfully answer the brief. To make a BALANCED box would be much more suitable for the working environment to sustain the energy, healthy health, etc that we were initially proposing.
We really need to focus on the branding, and how we can make the Graze box desirable to hungry workers and commuters on the go as a premium product alternative to their more common every day choices.
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