Generating initial ideas and information for hypothetical set menus, to use as nutritional information/ingredient information within our mock up Graze box design.
For the 'Working Lunch' campaign, we are prompting the Graze box for workers, and the working environment- proposing that four key, balanced, nutritional benefits are key to a good working day, and, for employers, harder-working, healthier employees, which, to them results in less sick days!
Below, I have used my research previously gathered on my Design Context blog (see link for more information) to create a couple of menu ideas for the boxes which feature the four key nutritional benefits of (within the workplace) :
APPETITE
ENERGY
HEALTHY HEART
WELLBEING
BOX IDEA I//PRODUCT LIST.
APPETITE// Smoked paprika, garlic & thyme, rustic marble bread.
ENERGY// Orange & Cinnamon flapjack.
HEALTHY HEART// Fennel seeds & honey peanuts.
WELLBEING// Sun dance.
APPETITE// Tomato, herb & provolone cheese rustic marble bread.
ENERGY// Fruit & seed flapjack.
HEALTHY HEART// Born in the USA.
WELLBEING// Bounty hunter.
BOX IDEA III//PRODUCT LIST.
APPETITE// West country cheddar, red onion & chutney foccacia.
ENERGY// Orange & ginger flapjack.
HEALTHY HEART// Bakewell tart.
WELLBEING// Pina colada.
BOX IDEA IV//PRODUCT LIST.
APPETITE// Cherry tomato, basil & puglian pesto foccacia.
ENERGY// Honeycomb flapjack.
HEALTHY HEART// Himalayas & beyond.
WELLBEING// Beach bum.
* I attempted to make the ingredients/products within the box as harmonious as possible... but Graze really don't make it easy...
No comments:
Post a Comment