Design Practice III//Jessie Leong Photography CV.

This afternoon I've been working on design developments for the Jessie Leong Photography CV (see design development and finalised prints in images above and below), creating a design which is consistent and faithful to the existing brand image and printed collateral produced thus far.
Whilst starting with the existing letterhead design as a base to work from, I realised that for economic reasons, I could utilise the letterhead design for the CV which would ensure Jessie could keep costs down (particularly whilst still a student), but a result of this would be the business card slits appearing on the CV, which would work well if it were sent out on it's own, but may seem a little repetitive if accompanied by a covering letter- this will be something to discuss with Jessie in our meeting tomorrow.

Quite pleased with the design overall, introducing kerning to the titles of the CV sub-headings which bring in influence from the uppercase kerning of the URL in the logo design in the top-left corner, and visually creating a little more balance.