Friday, 12 October 2012

Design Practice III//Jessie Leong Logo Development II.



This morning, checking my emails, I'd received some really great feedback from Jessie in regards to the initial logo developments I sent over a couple of days ago (as shown in the emails below) which I have gone on to work from and to hopefully work towards a more finalised design, as shown in some of the applications of the chosen logo in the PDF above, demonstrating the logo is context.

Written below, the notes exchanged between Jessie and I:

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FEEDBACK

- Logo Number 7 is strong.
- Logo Number 8 would work well without the mobile number, a stronger, crisper image- really likes the idea of printing onto acetate/transparent material to emulate photographic film.
- Logos Number 4 and 5 would make good banners.
- Logo Number 3 concept is good, creative.

//

MY OPINIONS (GIVEN)

- Number 7 could be brand identity, email/URL introduced on business card- could also be used well as a watermark, 50% opacity (or lower) on image.
- Number 4 is strong but difficult to translate to an icon for digital/networking media.
- Combine Number 7 and 8?
- Number 7/8 combo could easily be translated into lots of colours and print finishes.


Really excited to hear more feedback from Jessie, and hopefully gauge a really positive response and feedback from the direction that we're currently looking into.


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