Blogging existing examples of penguin imagery utilised in Graphic Design with images sourced through both Google Images and the Behance Network (apologies for lack of links- good old crashing technology)- looking at the various ways that the iconic shapes and colours, in particular, of penguins are utilised in design practice and iconography.
Love the bold shames and monochromatic palette used in this design- quite Si Scott like, the shapes are really organic, and although crisp and clean, look as though they could have been hand-rendered- creates wonderful imagery of the sea, tides and the ocean- very creative, yet still rather simple.
Love the unique use of gradient fill in this simple vector design- giving the simple logo/icon real depth and a sense of space- as if light were hitting the back of the penguin's neck as the sun was setting- this style of colour fill would add real character and emotion to a motion graphics sequence.
Perhaps the most iconic of all Penguin-related imagery, of course, is the simple, yet incredibly distinctive logo for the Penguin publishing house- which uses simple monochromatic shades of the penguin itself against a vibrant orange background- a logo globally- recognised, in which it's simplicity has really stood the test of time- a wonderful example of how effective minimalism can truly be.
A selection of penguin illustrations- admittedly, not all my "cup of tea and a penguin bar" (the chocolate, of course) but a great source of inspiration for what will ultimately become visual idea development and storyboards throughout this project, and, particularly, on my return to University after the festive break- some great use of shape and texture- and a lot of potential ideas to explore.
Good use of colour- detracting away from the usual monochrome without being too distant from the iconic imagery of penguins as an animal group- again, proving how effective simple vector design can be- pretty sure this is the illustrative path I will be following for my own motion graphics designs!
Really love this bold and totally minimal design- which I believe could transcend a great deal of age groups/genders/tastes, etc. Really, really simple but a high- impact, crisp design. Innovative and brilliant.
Something really different- in my circumstance, not particularly relevant- but a great idea to not be afraid to try new methods and techniques- sourcing what is most appropriate for the motion graphics piece- not necessarily by what my knowledge is bound by.
Adding a little more colour and detail this time- again, the amount of detail and finish I put into my designs will not only be determined by time constraints (however, I will attempt to be as planned and timetabled as possible to avoid any potential worries with finishing my designs on time, etc) but particularly by the audience and the information that I am attempting to put across- something to look at at a later date.
Again- another great example of simple, vector based design- the simple pink spot colour works really well here- as a stand out, and unique colour choice that will certainly make for memorable branding.
Again- another great source of inspiration for penguin illustrations with various forms, textures, shapes and sizes- and with the simple monochrome palette this is a quick and effective means of visual communication- need to start doodling asap!
LOVE these wine bottle logo designs- fun, bold, colourful and full of character- something so simple, effective and innovative- a really great idea- I want to make my designs for this project really high impact and
memorable (no pressure, naturally).
In general, these designs appeal to my illustrative, vector-based, minimal colour style, or style of preference- that I think, for the character and distinctive aesthetic of penguins as an animal group works really well- with the icon/silhouette style. However, most of these designs are quite mature- and whilst being of playful subject matter (as penguins undoubtedly are), they wouldn't necessarily suit a younger target audience. With the help of a questionnaire and a little more research into the project, I will distinguish the target audience and seek appropriate research for the age range in which I will be designing, and producing work for.
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