Monday 28 February 2011

Design is about Doing: Letter, Word, Sentence, Paragraph.




The Brief

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A new typography book being published by HOW books is now accepting submissions. Selected work will be featured in Letter, Word, Sentence, Paragraph due for release in early 2012.
Letter, Word, Sentence, Paragraph will down down the study of type into a systematic progression of typographic relationships using content, examples, interviews, and real life inspiration.

You are required to submit a series of three TYPOGRAPHIC posters that focus on the word "OPPOSITES".
Tone of Voice
The tone of voice should be appropriate to your message, the context in which it is intended to be read and the audience to whom your work will be delievered.

Background

You need people to see your work and the essence of graphic design is communication. There is no value producing work for it to be placed in a draw. Often the best work or best ideas are the ones that people have seen. You must get use to distributing your work at any available oppurtunity.

Remember design is about doing

This is an oppurtunity to visually and conceptually exploit every possible angle of your ideas. We are expecting a visual feast of ideas before you even consider resolving the problem.

Deliverables

A visual investigation into "opposites"

A mimimum of thirtty "thumbnail" possible typographic poster design treatments and supporting design development work.

The three posters you intend to submit.

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