Wednesday 24 October 2012

Design Practice III//Jessie Leong Photography Letterhead Mock-ups.



Although, of course, I will transfer over all editorial designs for my projects to InDesign, as appropriate, in the following weeks, today, I made a very quick mock up of a proposed letterhead design for Jessie Leong Photography, primarily for the purposes of the peer crit, but also to get some more feedback from Jessie herself, and to hopefully pick up more pace in terms of producing design outcomes.

Printed onto acetate, with a clipped white satin paper backing sheet, the stock will remain consistent with Jessie's business cards, though a thinner stock (at 0.1mm as opposed to approx. 0.5mm) in case the letterhead would need to be folded into a specifically sized envelope, although A4 envelopes are also due to be branded and designed for this purpose.

Also, a margin is to the left of the letterhead is left to pin a business card to the letter, or any additional photographic or paper-based media, such as compliment slips/postcards, etc.


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