Updated both the Facebook and Twitter pages with the new brand icon that Charlie and I have chosen for the brand identity design today (Charlie is going to work on designing a cover page and a Twitter background this evening to complete the two pages).
Initially, we had a little concerning moment over using the knife and fork icon, and that the Graze prides itself of the "nibble factor". However, we now intend to include a small spork fork and bamboo skewer in each of the Graze boxes (that they would ordinarily include for olives)- not only for the consistency of the branding (!) but also to ensure that the working lunch box can still be chosen to be eaten formally in a clean, work environment (with no sticky fingers on keyboards...).
Again, sticking to the orange colour palette which we think is really fun, vibrant and energetic- as well as denoting wholesomeness and autumnal produce- as many of the Graze products, themselves, are.
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